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    New year, new you.


    2012 - 01.11

    There is so much that happens during the holidays.  Holiday parties, food, family, and so much more.  It seems like a month of just non-stop events, and then when the new year hits there is just nothing.  The kids feel it, the parents feel it, all of us feel it.

    Here at the salon, the new year means a little bit of time on our hands to get the salon back together.  To clean up the holiday decorations and get ready for the upcoming year.  This year is filled with so many exciting events, and we hope to keep you informed of upcoming events at the salon.

    That brings us to the burning question, what are you doing for your hair today.  What products are you using in your hair?  What services are you having done at the salon that we can improve? What changes do you want to make to your hair over the next couple of months?  Do you have big events (weddings, senior class photos, prom, etc.) that we should be working towards?

    One of our guests came in yesterday and needed some refreshing with color.  The base color was perfect, but the ends had faded out.  Simply adding a toner to the last 15 minutes of her hair service was so beneficial to the overall color of her hair.

    Another guest asked on facebook what we could do to change her color, and we had a long conversation about the possibilities.  She has had all over color done recently and now she want to change to a reverse hombre style color.  She’s getting ready for some photos and wants to return to her blonde roots.

    These are some wonderful conversations to have, and wonderful services to offer.  It is so important that we keep our guests happy, and we look forward to each and every one of you coming back in the new year.  We want to hear from you, email us at info@alteredimagedurham.com for anything you need.

    Congratulations!


    2012 - 01.03

    We would like to congratulate Brad & Katie on their promotion.

    Their cuts now start at $35.00 and their chemical services will reflect the same adjustment.

    Way to go Katie and Brad!

    Blow Dry


    2011 - 11.10

    There is an art to blow drying hair, from the product you use to the tools that you use.  I had a guest yesterday express concern over being able to re-create the hair style when she gets home.  Instead of hurrying through the blow dry, I took the extra time to show her exactly how the blow dry should be done.  I had just learned a new hair cut in a Redken class, and she wanted to try out a longer version.

    The first step in this particular style was to apply product.  The hair is different as you move from the root to the ends.  The roots are softer and the hair becomes harder as you move to the midshaft.  Product provides consistant control and texture when applied evenely from roots to ends.  Product should be applied at the ends first and then work to the roots.

    The next step is blow dry the roots.  The way I prefer to blow dry the roots is using a flat brush and blow directly at the roots going from side to side, making sure not to direct the hair up or down.  Do this all over the head, the top part of the head should be blown from left to right and then right to left.  This technique reduces volume at the scalp, if you want to add volume blow dry the sides and back up, and the top back.

    The next step is to pin up the crown area, the sides  and divide the back into three sections.  Blow dry the nape area first, either using a round brush or a flat brush, depeding on if you want curly or straight.  Blow dry each section individually, and if you want more curls then divide each seciton further.  I generally go through after each section is completely dry and mess it up, put some hair spray on and then go back with my fingers and place the hair where I want it to go.

    That is the long way…most of my clients will not take the time to do that.  It takes me 20 minutes to do a proper blow dry.  To save some time, blow dry the hair as you normally would and then go back with a curling iron or flat iron and tame the tresses that way.  Either works, it really depends on the time and energy you want to spend on your hair.

    We never mind teaching someone our tricks of the trade, so if something doesn’t make sense, ask.  We look forward to seeing you the next time you come in the salon!